RFID Wristbands For Events – Basics, Purpose, and Benefits
Date : Jul 06, 2020
Author : DR A Zayed
If you’ve been to a fancy venue, convention, or music festival, odds are you’ve tried RFID wristbands. You’ve seen guests proudly flaunt them or post pictures on social media while wearing them.
Right now, custom made silicone wristbands are a staple for planning massive gatherings or events. The question is, what are these wristbands all about, and what benefits can they offer? We decided to answer all your questions here. So, let’s get right to it.
RFID Wristbands for Event – What Are They?
Radio-Frequency Identification (RFID) wristbands are bracelets used by venues, ticketing companies, or event planners that serve as a ticket for attendees to enter an event. They are a practical and revolutionary smart tech that identifies guests in a second.
Companies order custom logo wristbands to distribute to their guests ahead of the event. Each bracelet is equipped with a tiny chip that can be scanned via RFID readers or smartphones. With devices such as these, organisers can monitor their events and collect all the necessary data for planning the next one.
How Do They Work?
RFID wristbands use radio frequency to transfer data to a back-end device. It is a type of auto-identification tech, which relies on two-way data communication.
The bracelet features two surfaces, the outer and inner layer. On the inside, you have the “smart tag,” which is equipped with an antenna that receives, sends, and stores all the data. This is also where the chip is, the one responsible for processing that data.
The outer layer is basically the “shield” of the bracelet and has a top and bottom edge. It keeps all the components safe from damage, water, or anything that might harm the chip. In many cases, this layer is designed with silicone. But, in other venues, you might encounter one made of cloth or PVC.
What Do Event Planning Companies UK Use Them For?
These bracelets are primarily used for:
3. Gaining access
4. Analyzing & transferring data
With RFID, companies get to collect plenty of data, including when guests are coming and leaving, where they move around the venue, etc. They can use this data to strategically spend their resources and do a better job of hosting the event.
6 Benefits for Event Planners UK to Start Using RFID Wristbands for Event
These bracelets are all the rage right now. They help companies engage with their guests in a way they couldn’t do it before. The devices quickly solve queues, improve the connection with sponsors, and more. Here is what RFID wristbands for events have to offer.
1. Quick Queue Management
When hosting a massive scale event, regular ticket admission won’t work. It will take ages for the staff to search through the data to confirm the guests’ identity and let them pass.
Some people might even lose their tickets and won’t be able to enter. This will ruin the mood for the guests and keep them from coming back next time.
RFID is a life-saver. It is worn like a bracelet secured on both sides. So, the odds of a guest losing the bracelet are pretty slim. Plus, the staff use them to quickly scan through the data and identify the ticket. This makes the whole entering process a lot quicker and more efficient.
2. Lasts Longer
In many cases, an average ticket will end up getting crumbled in the bag. They are fragile pieces of paper that can quickly get damaged. Take the weather, for example. If it were to rain outside, or the guests are close to the beach, they might destroy the ticket unintentionally.
RFID is waterproof and more durable. They are not that easy to temper with, so you don’t have to worry about crumpling up your bracelet. It is convenient and far more durable than a regular entry ticket.
3. Boosts Brand Awareness
A bracelet with a custom logo printed on it can come in handy. It is a popular and easy way to promote your business.
4. Impresses Guests
One of its key selling features is the cool factor. These bracelets draw plenty of attention due to their practicality, technology, and design. When guests receive a wristband, they know that the venue has put plenty of work and attention to organizing the event. It builds up anticipation and impresses the attendees.
Pair that up with a creative design, and you are in for a treat. Overall, it’s a great way to get your party noticed and to impress all those invited.
5. Makes Payment a Breeze
Not every guest will want to take cash with them. They might want to leave the wallet at home just to be on the safe side. With these bracelets, guests don’t need some money. They can use their tag to pay for drinks, foods, or souvenirs with a simple tap on the wrist. This is an excellent option for those who are worried about losing or someone stealing their money.
6. Provide Real-Time Insight
Gathering data for multi-day events may feel like an impossible task. Storing the data by hand is indeed a daunting process.
But, with the RFID bracelet, companies will get immediate info into the flow of traffic. This data can be used to analyze the more popular spots during the event and target all the sponsored booths there. It can also prove efficient when planning the next event.
While RFID is a relatively new addition to the market, it comes with a range of benefits. Bracelets such as these quickly made their way into the market and are now a staple in the event planning industry. If you are considering to plan your event and advertise your company while at it, investing in RFID bracelets might be precisely what you are looking for.